Key Takeaways: 

• A new division at Symrise provides brands with ingredients, health actives, and biotics to address a shift in what today’s consumer wants.
• Consumer demands for “inside out” beauty concepts have led to the rise of topical and ingestible health and beauty products.
• The chemical company is leveraging its R&D network, manufacturing footprint, and customer partnerships to accelerate innovations.

Symrise, a global supplier of flavors, fragrances, and cosmetic and active ingredients, has established a Care & Wellness Division to integrate health and beauty solutions.

Part of the company’s Scent & Care segment, the new division supports health, well-being, and beauty. This expansion comes as consumers increasingly desire products that focus on topical, ingestible, or inside-out beauty concepts, and brings together five business units to promote efficiency, accelerate product development, and amplify innovation across areas such as beauty, personal care, biotics, supplements, and even pet health.

“Establishing Care & Wellness is a natural next step in our evolution,” said Dr. Jean-Yves Parisot, CEO of Symrise, in a press release. “By bringing together our capabilities in cosmetic ingredients and health solutions, we are delivering integrated innovations that help our customers shape the future of care, to support consumers pursuing healthier longevity. This Division reinforces our commitment to scientific excellence, sustainable growth, and long-term value creation.”

By uniting expertise in both beauty and health, Symrise is developing new ideas and marketing concepts spanning skin health, gut microbiome, and holistic well-being through its long-standing customer partnerships and leveraging of its manufacturing footprint.

“The creation of the Care & Wellness Division reflects how care is evolving across industries,” said Timothy Kenny, President, Care & Wellness Division, in a statement. 

The launch reflects a bigger industry shift, with the global wellness market exceeding $6.8 trillion. As younger consumers drive demand for more in their solutions to health and well-being, the sector is expected to grow to $9.8 trillion by 2029. 

“Consumers are no longer thinking in single categories,” said Kenny. “They expect solutions that support beauty, health, and well-being together. By uniting our capabilities, we can support our customers in developing innovative concepts that deliver both proven efficacy and meaningful consumer experiences.”